Product catalog

Mailchimp e-commerce features work through a Mailchimp store attached to the audience of the language. The Store association panel of the Products tab creates it in one click (Associate this Shop), once the audience is chosen.

A PrestaShop shop can only be associated with one audience. Dissociate this store deletes all its e-commerce data from Mailchimp (e-commerce customers, products, orders, carts): keep it for a real change of audience.

Catalog synchronization

The “Products” tab: catalog synchronization
The “Products” tab: catalog synchronization
  • Image size to export: PrestaShop image format sent for each product.
  • Product Description Type: short description, long description, both, or meta description.
  • Tax management: prices excluding or including tax.
  • Vendor purchased: category, manufacturer or supplier, sent as the “vendor” of the product to segment customers on what they bought.

The Synchronize the catalog's N products button sends each product, its combinations as variants, its price, stock, image and URL. After that, every product creation or change is sent in real time, specific prices included.

Vouchers

Vouchers
Vouchers

Active PrestaShop cart rules are sent as Mailchimp promo codes, which you can use in your campaigns. The panel shows the number of codes in Mailchimp and offers to synchronize the vouchers currently active (Synchronize N vouchers currently active on PrestaShop).

The Delete N expired vouchers from PrestaShop button deletes the expired cart rules in PrestaShop, not only in Mailchimp. Only use it if you no longer need these vouchers.